You may have heard about the potential of artificial intelligence, machine learning, and related technologies.

Indeed they can improve marketing performance, productivity and personalization.

But getting started with these technologies isn’t always easy.

This post describes how to apply AI technologies to your marketing efforts.

In it, we’ll give you a 30,000-foot view of an AI technology called natural language generation (NLG) that is used by companies like the Associated Press to scale content creation.

Then, we’ll teach you how to get started with that technology today.



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