AUSTIN, Texas — Speaking from lessons learned, one expert at GI Outlook walked through the importance of understanding online physician reputation and its reflection of patient satisfaction.
“Satisfaction is a simple equation, which is just expectation minus the patient experience. The problem here is that it’s hard to play catch up,” David H. Robbins, MD, FASGE, program director, Lenox Hill Hospital, and medical director, Manhattan Endoscopy, said during his presentation.
Patients do not choose their physician because of skill, ADR or outcomes, Robbins said. He showed

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